How to Improve Your Hotel Occupancy With Machine Learning and Predictive Analytics?

Predictive analytics and machine learning have great potential in helping companies optimise their operations, strategies and resources. When it comes to hotel chains, these technologies can help us predict occupancy, improve the customer experience and increase potential customer acquisition, among many other[...]

What Is an Analytical Dashboard?

Dashboards differ in form and content depending on the business need they are intended to address, their target audience and their purpose. Thus, dashboards can be classified according to their by their function. On this occasion, we talk about the analytical dashboard.

What Do We Do? - Recruitment

The labour market is more and more oriented towards digital profiles, especially in terms of data handling, processing and analysis, as well as the development of technological solutions. However, technological and IT profiles are amongst the most challenging to find and select due to the high level of technical[...]

The Difference Between Data Science and Data Analytics

The world of data is complex and difficult to understand, especially for those who are not experts in the subject. Likewise, as the possibilities for creating and innovating with data increase, the difficulty of keeping up to date with the terms and roles related to data processing grows. This article explains the[...]

The Role of Data Analytics in Business

Data analytics is the foundation of the business decision-making process. Making decisions based on intuition is no longer enough. Today, informed decisions and business intelligence are the driver of any business. We discuss the role of data analytics in business.

What Is a Dashboard in Data Analytics and Business Intelligence?

Nowadays, almost all companies use dashboards to visually represent and track the performance of their business activity. Dashboards are a major tool in data analytics and business intelligence

Top 10 Analytics and Data Trends for 2021 According to Gartner

Covid-19 has had a huge impact on all spheres of life and the business world has been no exception. In addition to the harsh economic consequences, the global pandemic has involved the transformation of analytics and data techniques used by companies until the emergence of the virus. We review the top 10 analytics[...]

How To Create Google Analytics Time Filter in Power BI?

Power BI is one of the best business intelligence tools according to Garnter, but it does not include a filter to compare different time periods. Google Analytics, on the other hand, has a much more powerful time period comparison filter, but it is not a BI tool and is only useful for analyzing web traffic.Do you[...]

8 Tips to Make Data-Driven Decisions

Long gone are the days when businesses made decisions based on instincts or uninformed beliefs. Advanced data analytics has become a key aspect of any company's activity . We talk about the power of data-driven decisions and why they are the key to ensure the good performance of a company.

9 Best Data Analysis Tools for Perfect Data Management

The importance of data analytics has continued to rise in recent years leading to an important worldwide market opening. So, data analytics tools have also taken a center stage and there are now such a number of them that it becomes hard for you to choose one that you need. While there are many factors you have to[...]