What technologies do hotel chains need to invest in by 2023? We discuss the current role of data analytics, artificial intelligence and data integration in the hotel industry.

After overcoming one of the sector's worst periods, Spanish hotel chains are currently in full recovery, even exceeding the 2019 numbers in certain indicators. This has now been confirmed by the new report on the Spanish hotel sector in 2023, which we explore through 10 insights.

Where does the hotel industry stand in 2022? What new trends will shape the hotel business? What are the main challenges facing hotel management today and in the coming years? What must companies in the sector do to adapt to change? This article provides an answer to these and other questions.